How was Predator Nutrition born ?
My passion was always sports. So American football, personally for me, I used to import supplements from the United States. It got to a point after a year or so where people would ask me, can you get that for me or can you get this for me? And I would refer them to an American website. And they’re like, well no, we’d rather just deal with you. So, I’d be like, OK. I mean if it’s that big a market just from my own personal network, there clearly must be a market if you look at the UK as a whole. And so that’s really what spurred me on to forming the business.
What are your online payment goals?
We wanted to go beyond the borders of the United Kingdom. But from now on, payment failures have been numerous. It was clear that we had to be accompanied. Our challenges: facilitating the payment experience, increasing the conversion rate and adapting to the specifics of the target markets. To summarize, the key words today are reliability, security and simplified experience.
A few words about your partnership with Ingenico?
Ingenico ePayments gives us the assurance that we can offer our customers the best possible experience: not just in the United Kingdom, but in every country where we want to expand our business.
Predator Nutrition website
In its quest for growth, Predator Nutrition has faced some daunting challenges: facilitating the payment experience, increasing the conversion rate and adapting to the specifics of the target markets. Challenges identified with the help of Ingenico ePayments.
- Reliable transactions. No more transaction failures. Customer services has recorded a significant drop in complaints.
- A streamlined experience. Predator Nutrition has increased its conversion rate by 20%.
- A facilitated international development in the United States, Italy or Sweden.